What is the Typical Marketing Budget for a Home Appraiser? A real estate appraisal company should set out to spend about 5% or 10% of their gross revenue on marketing. How much time and money you are willing to spend on advertising will have a direct impact on your bottom line. When you find something that works, stick with it. If you feel like you aren’t getting a good return on your investment, try something new. | By ProMatcher Staff Updated: 01/31/2018 | |
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